Business Impact of Using The Wrong Packaging Tape Material

01 December 2022

Selecting the appropriate packaging tape is essential in guaranteeing that your items will arrive at their destination unharmed and in pristine shape even after being shipped. Even if your clients probably don’t give much notice to the packing tape they see on a box, you should make sure that it is one of the primary considerations when choosing the shipping materials you will use. Unfortunately, many of us don’t realise that we’ve made mistakes when picking packaging tape until it’s too late and the client has gotten a damaged product due to the tape coming off. When choosing packaging tape, the most typical mistakes businesses like yours will make are ones that you should be aware of so that you may steer clear of this predicament completely.

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Not Using the Right Color of Tape for Your Brand

Branding is everything, and whether or not your organisation has a good brand greatly influences how well it does in the marketplace. There is nothing quite as off-putting as using packaging tape that is the wrong colour or utterly incongruous with your brand’s aesthetic. When choosing your tape, pick customisable choices or colours that, to the greatest extent feasible, correspond to the colour palette you use for your brand. Customers will have no trouble recognising your brand when it appears on a package if you do this!

Not Using The Tape Properly At All

It can seem like a simple chore, but it is a common yet readily fixable issue to utilise the tape wrong. When packing your items, you need to ensure that the tape is tightly pressed down along the entrance of the box. This will prevent the box from being opened accidentally. This will eventually break up if you either allow too many air bubbles to build or leave too much tape sticking out from the box hole. Both of these factors contribute to the problem. You should also ensure that the tape is not utilised in an excessively chilly environment. Because of this, the glue will not be able to create a secure seal on the box.

Poor Decision When Choosing the Type of Tape

Not a single size fits all when it comes to packing tape. If you want to get the most out of your tape, you need to make sure you choose the right kind of tape for your company, its shipping procedures, and the kind of products you want to send. Because of this, the tape’s longevity, size, colour, and substance will all, amongst other things, be affected. If you take the time to choose the finest tape for your company, you can help protect your products from being tampered with and from normal wear and tear, making your consumers more satisfied.

Not Using Sufficient Amounts Of Tape

While it’s true that sometimes less is more, it’s also possible to run into severe problems if you don’t use enough tape. We know that an overly taped box is cumbersome and ugly, but you need to apply the appropriate amount of tape to guarantee that the box will not get compromised. If you do not use enough tape, the box’s contents will most likely get disorganised and fall out while being transported. If the grip is as strong as possible, try using two pieces of the tape facing in different directions.

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